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Common mistake of newbie
Heres a fairly common mistake that is made by the newbie to the pay-per-click scene.
So youve started a Google AdWords campaign, and youve registered as an affiliate with several different products, and youve found at least one product thats making you money.
Lets say youve found web hosting company #1 that pays you 10% of the sale to promote their products
Youve played around,youre getting a little success. Youre making steady profits.
But youre still combing the Internet, looking for new and better opportunities.
All of a sudden you find Company #2. Wow,Company #2 looks really great. It pays a 20% commission on all sales.
Being the wise and quick-to-evolve pay-per-clicker you are, you swiftly join the affiliate program for Company #2 and set up an ad campaign for it, using many of the same ads and keywords that youve had such great success with in promoting Company #1.
Surprise! Company #2 is a great find! It converts much better than Toy Company #1 and moreover it pays much more per sale! Greater success!
And then comes the mistake. You pull the plug on your ad campaign for Toy Company #1.
Its only human nature to want to do this.
But the hard truth of the matter is this: Company #1 was making you steady money! It wasnt running in the red. It wasnt a drain on your budget.
Profit is profit. Every little bit adds up. Sure, Company #1 wasnt making you much money, but even a little bit of profit is more than you had. Imagine if you found several more companies that performed like it Eat the end of the month, all those littleEprofits would add up to a bigEoverall profit.
The best solution is to keep the ad campaign thats already working, and add new campaigns that show even better profits to it.
About the author:
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Buniei Ahn, The Home Biz Guy can help you launch your very own
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